By accessing or using our Site, you agree to this Privacy Policy. If you do not agree, please discontinue use of our services. This policy is compliant with the Digital Personal Data Protection Act, 2023 (DPDPA) and applicable Indian laws.

2. Data We Collect

2.1 Information You Provide

When you contact us via our Contact form, we collect:

• Full name
• Email address
• Phone number (optional)
• Message content

2.2 Information Collected Automatically

When you visit our Site, we automatically collect certain technical data:

• Log Data: IP address, browser type, operating system, referring URL, pages visited, time and date of visit
• Device Data: device type, screen resolution, and language preferences
• Usage Data: pages viewed, time spent, clicks, and navigation patterns

2.3 Cookies & Similar Technologies

We use cookies, web beacons, and similar tracking technologies. See Section 4 for full details.

3. How We Use Your Data

We use collected information for the following purposes:

• Site Operation: To provide, maintain, and improve the Site and its content
• Communication: To respond to your contact form submissions and queries
• Analytics: To understand how visitors use the Site via Google Analytics
• Advertising: To serve relevant financial advertisements via Google AdSense and AdX
• Fraud Prevention: To detect and prevent spam, abuse, and fraudulent activity
• Legal Compliance: To comply with applicable Indian laws and regulations

4. Cookies & Tracking Technologies

Our Site uses the following types of cookies:

• Essential Cookies: Required for the Site to function. These cannot be disabled.
• Analytics Cookies: Google Analytics (_ga, _gid) to track site performance and visitor behaviour.
• Advertising Cookies: Google AdSense / AdX cookies to serve contextually relevant financial advertisements based on page content and user interests.
• Preference Cookies: To remember your settings and preferences on repeat visits.

You can control cookies through your browser settings. Disabling advertising cookies may result in less relevant ads but will not affect your ability to use the Site.

5. Advertising & Google AdX

LoanScope India uses Google AdSense and Google Ad Manager (AdX) to display advertisements. These services may use cookies and device identifiers to show you personalised ads based on:

• Your browsing history and interests
• The content of the page you are viewing (contextual targeting)
• Your approximate geographic location
• Demographic inferences (age, gender) where applicable

Google's advertising practices are governed by Google's own Privacy Policy. You can opt out of personalised advertising by visiting adssettings.google.com or using the Google Analytics Opt-out Browser Add-on.

6. Third-Party Links

Our Site contains links to third-party websites including bank websites, financial product pages, and external resources. We are not responsible for the privacy practices of these external sites. We encourage you to read their privacy policies before providing any personal information.

7. Data Security

We implement appropriate technical and organisational security measures to protect your personal data against unauthorised access, alteration, disclosure, or destruction. These include:

• HTTPS encryption for all data transmissions
• Secure server infrastructure with access controls
• Regular security audits and vulnerability assessments
• Limited staff access to personal data on a need-to-know basis

However, no method of internet transmission or electronic storage is 100% secure. While we strive to use commercially acceptable means to protect your data, we cannot guarantee absolute security.

8. Children's Privacy

Our Site is not directed at individuals under the age of 18. We do not knowingly collect personal data from minors. If you believe we have inadvertently collected information from a minor, please contact us immediately at [email protected] and we will delete it promptly.

9. Your Rights Under DPDPA 2023

Under India's Digital Personal Data Protection Act, 2023, you have the following rights regarding your personal data:

• Right to Access: Request a copy of the personal data we hold about you
• Right to Correction: Request correction of inaccurate or incomplete data
• Right to Erasure: Request deletion of your personal data ("Right to be Forgotten")
• Right to Grievance Redressal: File a complaint with our Data Protection Officer
• Right to Nominate: Nominate another individual to exercise rights on your behalf

To exercise any of these rights, contact our Data Protection Officer at [email protected]. We will respond within 30 days.

10. Changes to This Policy

We may update this Privacy Policy from time to time to reflect changes in our practices, technology, or legal requirements. When we make material changes, we will update the "Last Updated" date at the top of this page. We encourage you to review this policy periodically.

Continued use of the Site after changes constitutes your acceptance of the updated policy.

11. Contact Us

If you have questions, concerns, or requests related to this Privacy Policy, please contact: